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Primedia

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Primedia Home Page [IA][Direct] - Targeted media company involved in consumer and business-to-business markets. The Company delivers content via print (magazines and directories), video (satellite and cable), live events (trade and consumer shows) and Internet (over 200 sites including vertical online communities). Commanding an average market share of 53%, its products serve highly specialized niches and capitalize on the growing trend toward targeted, rather than mass, information distribution.

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